Founders Brunch: The Sales Playbook to Unicorn — #SFTechWeek

Tuesday, October 611:00 AM – 2:00 PM PTVenture Dock | Palo Alto Come with something you're actually stuck on. Leave with a few people who've dealt with it before, and maybe a few you didn't expect to meet. Over brunch, you'll talk through real problems with other founders, not pitches. Hiring, a stalled deal, a pricing call you keep going back and forth on. Everyone brings something, and everyone helps solve someone else's. By the end, it's not just the people near you. The whole room ends up in the conversation. The Format Keynote: The Sales Playbook From Startup to Unicorn We're opening the morning with Mohit Aron, who's built two companies to unicorn status, Nutanix and Cohesity, and is now working on SciFin. He'll talk through what it actually took to sell his way there, from the earliest enterprise deals through building out real sales teams. Open Q&A with Mohit Aron Straight after the keynote, the floor opens up. Bring your actual sales questions, pricing, hiring your first rep, deals you're stuck on, and put them to someone who's lived it twice. Brunch & Real Problems Founders talk through what they're actually stuck on. Given the morning's topic, expect a lot of it to circle around sales and getting to scale, but bring whatever's real for you that week. The Whole Room We bring the morning together before it wraps, so the conversation doesn't stay confined to just the people near you. Agenda 11:00 – 11:30 AM — Arrival & brunch11:30 AM – 12:00 PM — Keynote with Mohit Aron12:00 – 12:30 PM — Open Q&A12:30 – 1:15 PM — Founders talk through real problems1:15 – 2:00 PM — Bringing the room together What You'll Take Away A few honest conversations about problems that actually matter, some people worth calling the next time you're stuck, and maybe a connection you didn't see coming. Interested in joining? To RSVP, please sign up through our official Partiful page. SF Tech Week policy requires registration to go through the host's primary link:partiful.com/e/0xMab9yikzl9oeyW0j5v What is Venture Dock Venture Dock is a founder-first community and fund based in Palo Alto and Milpitas. We give founders access to resources and relationships that would normally take years to build on their own, expert 1:1s every week, investor sessions monthly, and a Master Session where operators who've actually built and sold companies share what that was really like. When it's time to raise, our Funding Labs walk you through it directly with investors in the room, and our Demo Days put you in front of our network once you've got traction to show. None of it works without the 200+ founders in the community itself, people who tell you what's working, and what isn't, before you find out the hard way. Become Part of the Venture Dock Community If you're building something and want a community that actually shows up for you, we'd love to have you. Apply for membership